We primarily invest in early and growth stage small to mid-sized businesses to take advantage of the more favourable valuations and greater growth potential. This applies to companies in any sector. Rather than focus on specific industries, we prefer to look for companies that operate in fast-growing markets with rising demand for the goods/services on offer. This sector-agnostic approach has served us well and allowed us to find hidden value in companies that have been overlooked by traditional sector-focused investors.

Alongside emerging high-growth businesses, we look for entrepreneurs who have actively demonstrated the potential to develop a sustainable competitive advantage in their respective segments. We pay particular attention to aspects of the company’s innovations in products and services, business models, branding or marketing that might allow the business to establish competitive advantages in a rapidly expanding marketplace.

We put a great emphasis on the key people driving the investee companies. After all, good investments are ultimately the result of successful partnerships between entrepreneurs and investors. Therefore, we look to spend time getting to know the entrepreneur and management team and build a personal relationship more akin to a partnership than a traditional investor-portfolio company relationship.

We are in the privileged position of investing our own funds, and as such we are not constrained to return capital to investors within a designated time frame. This allows us to take a long-term position in our portfolio companies and build a sustainable business rather than chasing growth at all costs. This unique approach helps us work with excellent companies that might otherwise be overlooked by traditional sources of capital. Our success lies in this ability to consistently build successful partnerships over time between entrepreneurs and investors.